With over 70 percent of Americans using some form of social media, it’s never been more critical to have a social media presence for your business. But more is needed to have a Facebook page or an Instagram account. To build a strong brand on social media, you’ve got to put in some effort, starting … <a title="Tips For Building A Strong Brand On Social Media" class="read-more"...
In the jungle of business, it’s crucial to have a strong and recognizable brand identity. Enter visual branding – the design elements that create a visual language representing your brand and its personality. Establishing Brand Identity with Visual Branding Visual branding is the MVP of brand identity – it’s like your brand’s own personal fashion … <a title="Visual Branding: How to Make Your Brand Look Like a...
Branding is a vital aspect of any business, and it involves creating a unique identity that sets a company apart from its competitors. We recently covered what goes in a brand guide for your business and how having a solid brand guide can benefit your brand. In recent years, branding trends have evolved significantly, driven … <a title="Branding Trends to Watch in 2023" class="read-more" href="https://elmntl-dev.bytestaging.org/blog/branding-trends-to-watch-in-2023/" aria-label="Read more...
What’s A Brand Guide, Anyway? While most business owners are familiar with a business plan, they may not be as familiar with a brand guide. A brand guide is not a business plan but a guide that explains how you want your business to communicate to the world. It includes your brand guidelines such as … <a title="Creating a Brand Guide: Essential Elements and Benefits for Your...
Giving Up the Known Most leaders approach a new branding/rebranding project with a healthy amount of fear. They don’t always voice their concerns aloud, but I can usually spot them. Nervous smiles, repeated questions, asking how many versions they’ll receive. At this moment, they are looking for certainty in an uncertain process. That fear (like … <a title="Branding Process: The Good, the Bad, and the Fear" class="read-more"...
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